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Legal Visibility & Trust System

Davis Defense

An ongoing digital support project focused on helping a criminal defense attorney build trust, improve visibility, and publish useful legal content across his website, video hub, Google Business Profile, and social channels.

RoleWebsite creation, support and maintenanceVideo editing and publishingVideo hub strategyVideo watch page creationGoogle Business Profile supportReview generation strategySocial media overhaulLinkedIn profile and presence updatesContent structure and metadata support

Website, video, Google Business, and social content working together as a digital visibility system.

01

Problem

The firm needed a stronger digital presence that could build trust before a potential client ever reached out. The work needed to connect website content, video, reviews, social activity, and Google Business visibility into one clearer system.

02

Approach

I built the firm’s website into a stronger digital foundation, created and published legal explainer videos, developed dedicated video watch pages, helped improve the Google Business Profile, encouraged a more active review strategy, and refreshed the firm’s social presence, including LinkedIn.

03

Result

The project helped turn scattered digital activity into a more connected visibility system, giving potential clients more ways to find the firm, understand legal topics, see proof of trust, and engage with the attorney’s content.

Overview

What changed

Davis Defense is an ongoing visibility and trust-building project for a criminal defense attorney. The work connects website support, legal explainer videos, dedicated video watch pages, Google Business Profile activity, client reviews, and social media updates into a stronger digital presence. Rather than treating each channel as separate, the project focuses on making the firm easier to find, understand, and trust.

Capabilities

What this project included

Website Build & Digital Structure

Built the firm’s website into a stronger digital foundation by organizing legal topics, video content, and trust-building material into a clearer, more useful experience for prospective clients.

Video Hub & Watch Pages

Built a structured video content system with dedicated watch pages for individual legal topics, including titles, descriptions, thumbnails, metadata, and related website content.

Google Business & Review Strategy

Supported the firm’s Google Business Profile and helped create a stronger review-generation rhythm to improve trust signals and local search presence.

Social Media & LinkedIn Revamp

Refreshed the firm’s social presence, including LinkedIn updates, and supported ongoing publishing around legal explainer videos, reviews, and trust-building content.

Media

Project assets

Legal video hub experience.
Example legal video watch page.
Video Thumbnail
Davis Defense social media and LinkedIn refresh
Social media and LinkedIn presence updates.